Syddansk Turisme, Denmark, working with 10 Tourism Offices in southwest Jutland, 2 Nature Centres and the Development Office of Southwest Jutland.
WHO WAS MEANT TO DO IT?
Families, children, young people, the elderly and unemployed people.
WHAT DID THEY DO?
Coast Alive Geo Coins were used, showing the Coast Alive website and logo, as a method of encouraging people out into nature.
HOW DID THEY DO IT?
It was planned to give the Geo Coins to the Tourism Offices in Southwest Jutland. Each Tourism Office would be given 3 coins for their own use and administration.
Each coin would be given a mission which told something the history and nature at the southwest coast.
It was planned to monitor the use of the Geo Coins with regular contact with stakeholders in order to collect logs and comments/information.
HOW MANY PARTICIPATED?
DID IT WORK?
The activity was postponed because:
- Local tourism offices requested that the event be postponed.
- The activity was more complex than they had anticipated. Each coin needed to be registered and its “lifecycle” monitored – this task was beyond the current activities that can be carried out by a public funded organisation.
- The coordinator for the activities in South Denmark was ill for 2.5 month.
WAS IT SUCCESSFUL?
The activity has not been carried out yet.
It was planned to allow more time for research and planning of the activity.